mayato Data Mining Studies

The software market for data mining is diverse and even experienced users can have difficulty keeping track. What’s more, the information published by the tool providers is often incomplete and, by its very nature, not always objective.

By contrast, mayato is committed to absolute neutrality in its capacity as an independent analyst and consulting company. In our studies, we therefore attach particular importance to comparability, the transparency of the assessment criteria, and a standardized test environment.

If you’re looking for the answers to the following questions, the mayato Data Mining Studies are what you need:

• Which tool is best suited for a particular analysis task?
• In which cases are open source tools an alternative to be taken seriously?
• What are the license costs? Which tool has the best price/performance ratio?
• When the products are used in practice, what are they like in terms of usability and initial training required?
• What performance can be expected with large data quantities?
• How can I perform a typical data mining analysis in practice? What pitfalls should I look out for?

We test the different analysis approaches and products thoroughly in a live environment using typical, praxis-oriented question in a real-life situation – and we do it every year using different analysis scenarios with different focuses and the latest tools.

The mayato Data Mining Studies give you valuable and practical tips when implementing specific analysis projects in the CRM area, as well as a sound, fact-based foundation to make the right decision about which tool to purchase – wholly in keeping with mayato’s guiding principle of "act on facts."