Find out about our activities in customer projects and the BI community
Knowing which advertisements workTuesday, 22 April 2014
Today's widespread advertising opportunities put Marketing divisions under the agony of choice. Modern technologies and ample data also allow a more precise assessment about an individual activities' succes and cross-effects away from channels and single measures. Read more about advertising effects in the times of Big Data (in English).
New HANA tutorial: Installing SAP HANA SPS 7 on AWSTuesday, 22 April 2014
HANA expert Wolfgang Mühlhofer gives a step by step explanation about how to install SAP HANA on the Amazon Cloud. Read the full article.
Dell takes over StatSoftTuesday, 22 April 2014
Analytics software fabricator Statistica has recently been taken over by Dell. With this, Dell overtly aims to enter the Business Analytics market.
In the scope of its yearly Data Mining studies, mayato has tested the Statistica software over and over with outstanding results and has been successfully applying this solution throughout many projects. Recently, Statsoft has also been ennobled by Gartner (in its Magic Quadrant hereof) as Challenger.
Big Data peals new Analytics eraMonday, 17 March 2014
Data analysis aided with intelligent algorithms are no novelty. Big Data promises a myriad of new possibilities for companies, but also represents new challenges regarding management techniques, analysis of these data, and people ultimately managing these techniques. Read more (in German)
Efficient planning processes with IBM Cognos TM1Monday, 17 March 2014
Since the turn of the millenium, Corporate Performance Management (CPM) has established itself as an advancement of classical Business Intelligence (BI) systems. Planning applications are an integral part of CPM solutions. A case study by mayato (in German) describes the introduction of IBM Cognos TM1 within a financial services provider. Read more.